Youtube Premium is one of the exclusive services offered by YouTube that provides users with a range of benefits, including an ad-free user experience and the sharing of subscription revenue between YouTube and channel owners. Fortunately, YouTube Premium subscribers are increasing, and this is an opportunity that content creators or channel owners should take advantage of.
If you are wondering about the differences between YouTube Premium and regular YouTube, and how to subscribe to it, this article will answer your questions and shed light on the advantages and disadvantages of YouTube Premium, as well as the features it will provide for you as a content creator on YouTube.
What is YouTube Premium?
YouTube Premium is a service offered by Google that was launched in 2018. It was initially known as YouTube Red. It is a paid service that varies in cost from country to country. YouTube Premium competes with other video streaming services such as Netflix and Amazon Prime Video. It has been well-received by users because of the numerous features it offers.
This service is available on all devices and platforms, and all the user needs to do is log in to their account. YouTube Premium is available on smart TVs, the YouTube app on phones or computers, and even on the website. Users will also be able to access YouTube Music and YouTube Kids.
Benefits of YouTube Premium
There are many benefits that prompt users to subscribe to YouTube Premium, as well as for content creators who are part of the YouTube Partners program. While ad-free viewing and revenue generation may be the most well-known features offered by YouTube Premium, there are many other features as well. Here are some of the key features:
First: an ad-free viewing experience
may be one of the most attractive features for users who dislike watching ads. As we know, free YouTube displays a lot of ads while watching videos, as well as suggested videos and banner ads. However, YouTube Premium allows users to watch all videos without ads. You may wonder how they will make money without ads. We will explain this later in this article.
Second:, downloading videos and music
is not available on free YouTube, while YouTube Premium allows users to download videos and music and watch and listen to them without an internet connection. They can also change the quality of the videos they want to download. It's worth noting that this feature is only available to phone users without support for computers or laptops, and there are some videos that cannot be downloaded.
Third: playing videos in the background
is another feature that YouTube Premium brings with it, enabling users to play videos and music in the background so they can listen to them while browsing their phone or using other apps, even when the phone screen is closed.
Fourth: accessing YouTube Music Premium
is available in a free version of YouTube Music, but it is full of ads and is similar to free YouTube. However, subscribing to YouTube Premium will give you an ad-free listening experience. YouTube Music Premium is a library that contains a large number of songs ready to listen to or download to your phone.
Fifth: Access to exclusive content
YouTube Premium supports new and exclusive content through the YouTube Premium Originals feature, which competes with other movie streaming companies. Free YouTube users will not be able to access this content, which includes a collection of comedy, animation, drama, TV shows, exclusive and innovative videos created by content creators.
Sixth: Profit-making
Some content creators may think that YouTube Premium will not provide any profits for them, as it lacks the advertisements that represent the main source of revenue for regular YouTube. However, this is a misconception, as YouTube Premium works on revenue sharing between it and channel owners, as it receives 45% of the channel owner's revenue, calculated by the number of video views, unlike the free version of YouTube, which calculates profits based on the ratio of ad clicks to impressions. It is worth mentioning that you can only make a profit from YouTube Premium if your channel is accepted into the YouTube Partner Program.
Experts confirm that YouTube Premium profits may exceed those of free YouTube by 2-5 times. It is difficult to get many clicks on advertisements, while video viewing profits are low. In addition, content creators can still make profits even after uploading videos for viewing in offline mode. They also have the opportunity to market their products and services through videos or by putting links in the video description.
Seventh: Promoting content distribution
The user experience improvement features provided by YouTube Premium help increase the number of users, thereby promoting the sharing and circulation of content. Through exclusive videos, exclusive content creators will be able to obtain their own platform. In the same context, the feature of downloading videos for offline viewing and video list suggestions will help promote content distribution.
How to subscribe to YouTube Premium?
Subscribing to this service is easy and does not require complicated steps. You just need to make sure that YouTube Premium is available in your country and have a credit card or PayPal account for payment, then follow the following steps:
First: Subscribe via computer
- Go to the YouTube Premium service website.
- Log in to your Google account. If your account is already registered, the site will open directly.
- Click on the "Free Trial" option.
- After that, you can complete the payment process via PayPal or credit card. The monthly subscription amount will be displayed on the top, and don't forget that you will be given a one-month trial period.
Second: Subscribe via mobile phone
If you are using a mobile phone or tablet, open the YouTube app, then log in to your account.
- Click on your account icon at the top left of the screen.
- Scroll down and click on "Get YouTube Premium."
- In the next window, click on "Free Trial," then complete the payment process. That's it, you have subscribed to YouTube Premium.
You can then access all the information about your subscription.
Disadvantages of YouTube Premium
When it comes to the disadvantages of YouTube Premium, it definitely relates to the features it offers to users or content creators, which include the following:
First: Limited availability
YouTube Premium is available in a limited number of countries, including Egypt, Bahrain, Kuwait, Saudi Arabia, Qatar, Oman, Lebanon, some European and Asian countries, and some American countries, totaling 60 countries worldwide. Users from other countries will not be able to subscribe to the service, which will also be an obstacle for people who travel between countries, as when a YouTube Premium subscriber travels to an unsupported country, the service will be canceled immediately.
Second: Hindering marketers
YouTube ads are a major channel to promote products and services for many marketers, and when Youtube Premium does not support ads, this limits the reach of marketing content to numbers of audiences, marketers should find another way to market their products. And there could be a real danger if YouTube Premium becomes a popular platform that attracts more users than free YouTubers. However, they will be given the opportunity to market on YouTube from within the videos or put their links in the description. Third:
Third: Fewer features than competitors
YouTube Premium does not provide many of the features found in other TV broadcasting companies, for example, it does not provide any reductions or discounts for the subscription price, so it makes no difference if you subscribe for one month or a full year. As for YouTube Music, it does not provide the feature of song lyrics.
Conclusion
In conclusion, subscribing to YouTube Premium is a straightforward process that requires a valid payment method and access to the service in your country. While there are some limitations to the service, such as limited availability in certain countries and regions, it offers many benefits, including ad-free videos, background play, and offline viewing.